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Tourism

With a global audience of 1.5 billion and hundreds of thousands of visitors, the Gold Coast 2018 Commonwealth Games (GC2018) provided a massive opportunity for tourism. GC2018 provides a significant opportunity to strengthen Queensland as Australia's premier tourism destination.

GC2018 has left a lasting legacy on Queensland. It is estimated that GC2018 will boost tourism with around 1.1 million visitors before during and after the Games who will spend more than $870 million.

A $14 billion investment pipeline will bring new tourism product across the state and help drive growth in the state’s $25 billion tourism industry. On the Gold Coast, construction and planning for new tourism infrastructure is gathering pace, with an investment pipeline of more than $4.1 billion worth of projects.

In preparation for GC2018, the Queensland Government delivered three new sporting venues, one new multi-purpose venue and seven upgraded venues to provide important sport and community facilities for Queensland. This has created a positive legacy for both community sport in South East Queensland, as well as assisting in attracting further international sporting events, which in turn is expected to boost tourism and economic development.

The Games helped to highlight the iconic Gold Coast and Queensland’s spectacular tourism destinations including Brisbane, Cairns and Townsville and surrounding locations to a global audience. It is estimated that a global audience of 1.5 billion people tuned in to watch GC2018 in action.

Accessible and Inclusive Tourism

GC2018 delivered the largest para-sports program in history and brought together people from all walks of life. With more than 300 para-athletes completing in 38 events including the para-triathlon, the Games was the perfect platform to unite the community and bring people together to celebrate diversity, support inclusion, and promote acceptance for all.

Inspired by the Games, the Queensland Government's Embracing2018 Legacy program developed a guide to support the tourism industry to be more accessible and inclusive. The Six Simple Steps to Accessible and Inclusive Tourism (PDF, 134KB) provides businesses with information about easy, low cost changes they can make to add value and improve guest experience.

A recent report published by Tourism Research Australia highlighted the industry gap in accessible and inclusive dining, accommodation and experiences. Opportunities exist for industry to close this gap, improve their product and service offerings, increase sales, and deliver a great guest experience and benefits to all.

Accessible and inclusive tourism is more than supporting guests with disability. It is about supporting the broader community as well, because everyone wants to have equal opportunity to access dining, accommodation and experiences. Carers of guests with disability, parents and families with strollers/prams, people suffering from food intolerance/allergies, and guests with England as a second/third language are just some examples.

Find out more about Tourism Industry Development in Queensland and what’s on offer to support your tourism and hospitality business.

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